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30 Grad - The MÜHLE Magazine

The 30 Grad magazine is published semi-annually and illuminates the cosmos of MÜHLE.We named the 30 Grad Magazine after the angle at which you should shave with your wet razor. Just as the morning ritual of shaving is a short break, the reading should also encourage you to take a pleasurable break.

Subscribe to the 30 Grad magazine for free and read it at home

Read last issues of the 30 Grad Magazine online.

30 GRAD magazine gets a new look 

After 7 years and 13 issues it's been time for a little makeover: Our magazine comes in a new design & format, with new topics and more content.

Thematically, we stay closer to the mill world: In this issue, we introduce you to the tyre turner Christian Werner, who stands for the traditional wood craft of our homeland, the Erzgebirge, like hardly anyone else. We also visited Victoire de Taillac and Ramdane Touhami in Paris, who have created a unique universe for special cosmetics and drugstore products with their "Officine Universelle Buly". Many more stories and a photo spread by still life expert Sebastian Kruthoffer await you in this issue.

Subscribe to 30 degrees magazine now free of charge and soon have your copy in your hands.

Lord of the rings

(Issue #14 – 2/2022)

Invented around 1800, the woodworking technique practised by wheelwrights gave a boost to toy production in the Ore Mountains. Today, machines are faster. Only Christian Werner still works the old-fashioned way. We paid a visit to his workshop in Seiffen.


Full article

Of craftspeople, tinkerers and inventors

(Issue #13 – 1/2022)

Porcelain, watches, writing implements, shaving products – almost nowhere else in Germany is the density of traditional manufactories as high as it is in Saxony. Why is that?

Full article

Antiques with a modern twist

(Issue #14 – 2/2022)

Innovation in a 19th century ambience: Together with her husband Ramdane Touhami, Victoire de Taillac created Officine Universelle Buly – a unique cosmetic emporium where modern science and antique décor go together as a matter of course.

Full article

The MÜHLE ABC

The basic concepts of shaving explained
How is shaving soap properly lathered? What are the properties of shaving brushes with badger hair compared to synthetic ones? And what was the significance of shaving in the past?

Selected articles from 30 Grad magazine

Of rocks and stones

29. Juin 2022

Of rocks and stones

Mr. Uva's dream: How a portuguese businessman turned his family's farmlands and estate into a resort that redefines luxury.

continuer la lecture

The Craft of Smelling

30. Janvier 2021

The Craft of Smelling

Karl-Heinz Bork is one of a small number of perfumers in Germany. For many years he ran a creative studio in Paris, where he and his team worked for major labels such as Joop, Boss and Paloma Picasso.

continuer la lecture

Breathing life into a high art

6. Juillet 2020

Breathing life into a high art

The glass manufactory of the von Poschinger family in the Bavarian Forest has been in existence since 1568. Benedikt von Poschinger makes sure that it is not outdated despite all the tradition - by cooperating with young designers and other interesting manufactories.

continuer la lecture

Fountain of Youth

3. Février 2020

Fountain of Youth

In Seoul, I recently visited a cosmetics temple, an abstrusly large shop where elixirs and creams are piled up to the ceiling. I was not alone. Left, right, behind and in front of me – ...

continuer la lecture

Ni Hao

27. Décembre 2019

Ni Hao

Das 30 Grad Magazin , das inzwischen zum siebten Mal Geschichten aus der MÜHLE-Welt versammelt, erscheint zum ersten Mal auch auf Chinesisch

continuer la lecture

Waste not, want not

5. Août 2019

Waste not, want not

Straws in fish stomachs, microplastic in our drinking water, edibles in the waste. Many people are fed up with piles of rubbish and wastefulness. A rapidly growing movement called Zero Waste calls for a conscious change of habits and ...

continuer la lecture

 On her Majesty's Secret Service

2. Août 2019

On her Majesty's Secret Service

It quickly became clear how to present Mühle products in a very British manner: Bond, James Bond! Realised and presented properly by power duo Max vom Hofe, whose vision as a fashion photographer is ...

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"Mediocre? Never!"

1. Août 2019

"Mediocre? Never!"

In the new issue of our 30 Grad magazine, that is being published in October, we talked to Swiss Creative Director about his beauty rituals.

continuer la lecture

The fragrance mixers of the Medicis

6. Août 2018

The fragrance mixers of the Medicis

Elixirs, balms and secret ingredients: Founded in 1612, the Officina Profumo Farmaceu­tica di Santa Maria Novella in Florence is one of the world?s oldest cosmetics companies. Eugenio Alphandery put the former monastery pharmacy on the map worldwide.

continuer la lecture

Licht Spiele

5. Février 2018

Licht Spiele

Der aus Offenbach stammende, in Berlin lebende Fotograf Alexander Kilian denkt in Farben - die Wahl dieser steht für ihn am Anfang jedes Arbeitsprozesses. Seine Stillleben wirken wie eine Mischung aus

continuer la lecture

The 30 Grad magazine is published regularly and illuminates the cosmos of MÜHLE.

Subscribe to the 30 Grad Magazine for free and read it at home.